Nine
will be in big trouble if Big Brother doesn't work, says media analyst, Steve
Allen. Picture: Channel Nine Source: news.com.au
Colin Vickery, The Daily Telegraph, reports
TV audiences will be spoilt for prime time viewing choices in a $100 million TV war that begins Sunday night.
That is when Channel 10 will unleash Sarah Murdoch-hosted talent show Everybody Dance Now.
Dance is the start of a mammoth roll-out by Ten that includes I Will Survive, Puberty Blues, Don’t Tell the Bride and Can of Worms with new host Chrissie Swan.
Nine is firing back with a swag of new shows including Underbelly: Badness, Big Brother, Howzat!, House Husbands, The Farmer Wants a Wife, Charlie Sheen’s Anger Management and Dallas.
Seven has The X Factor, US drama GCB, and Beauty & The Geek ready to roll.
This is the fiercest ratings battle yet and viewers will be spoiled for choice.
Media analyst Steve Allen says Ten is taking a big chance by coming out of the gates first.
Ten is relying on local shows to boost its ratings fortunes after a being swamped by Seven and Nine in the first half of the year.
“This is a huge roll of the dice (for Ten) and it is Aussie, Aussie, Aussie,” Allen says.
One of the big questions is whether three talent shows – Dance, Survive and X Factor – can all flourish at the same time.
Ten is putting Dance up against the Olympics. It poached Packed to the Rafters star Hugh Sheridan for Survive.
Allen doubts they can all be hits.
“You can’t double or triple a genre,” Allen says. “The overall audience goes up but the averages fall.”
Big Brother is Nine’s most crucial show. The reality show, hosted by Sonia Kruger, is set to run for three months.
A strong ratings performance by Big Brother will boost all of Nine’s other shows.
“If Big Brother doesn’t get up, Nine will have a lot of problems,” Allen says.
Seven and Nine are in a neck-and-neck battle for 2012 ratings supremacy.
Seven scored first blood with My Kitchen Rules but Nine hit back with The Block and The Voice.
Seven is taking a punt on Kath & Kim repeats and programs that have already screened on Foxtel – Smash and Killing Time.
Channel 10:
Everybody Dance Now
Dance talent show hosted by Sarah Murdoch. Kelly Rowland and Jason Derulo are in charge of 88 dance acts chasing the $250,000 first prize.
Starts: August 12
I Will Survive
Talent show looks for singer/dancer/actor to be in Priscilla, Queen of the Desert stage show. Hosted by Packed to the Rafters star Hugh Sheridan.
Starts: August 22
Puberty Blues
TV reboot of classic Aussie novel by Gabrielle Cary and Kathy Lette. Cast includes Claudia Karvan.
Starts: August 15
Don’t Tell the Bride
Reality show where grooms plan weddings. Hosted by Kate Ritchie.
Starts: August 21
Can of Worms
Chrissie Swan replaces Ian ‘Dicko’ Dickson for show that asks curly moral questions.
Starts: August 20
Channel 9:
Underbelly Badness
Latest in crime franchise stars Jonathan LaPaglia as Sydney underworld figure Anthony “Badness” Perish.
Starts: August 13
The Farmer Wants a Wife – Love Bites
Six farmers go on 200 speed dates in the latest edition of Nine’s romance series.
Starts: August 15
Big Brother
Family-friendly version of famed reality show on a new network. Hosted by Sonia Kruger.
Starts: August 13
Howzat!
Lachy Hulme stars as media mogul Kerry Packer in this two-part drama about World Series Cricket.
Starts: August 19
Anger Management
Charlie Sheen returns to sitcoms after getting fired from Two and a Half Men.
Starts: August 14
House Husbands
Aussie drama about men who raise kids. Gary Sweet, Rhys Muldoon, Gyton Grantley and Firass Dirani play title roles.
Starts: August/September
Dallas
Original Dallas cast including Larry Hagman, Linda Gray and Patrick Duffy return for soap opera about wealthy Dallas oil and cattle-ranching family.
Starts: August/September
Channel 7:
The X Factor
Same judges – Ronan Keating, Guy Sebastian, Natalie Bassingthwaite, Mel B – new talent including Bella Ferraro and boyband What About Tonight.
Starts: August 20
GCB
US drama from Sex and the City creator Darren Starr. Kristin Chenoweth and Leslie Bibb play southern belles.
Starts: August/September
Kath & Kim: The Souvenir Editions
Repackaged episodes of Kath & Kim with new introductions by Gina Riley and Jane Turner.
Starts: August/September
Smash
Broadway drama starring Debra Messing and Anjelica Huston. Think of it as a grown-up Glee.
Starts: August/September
Killing Time
David Wenham stars in acclaimed mini-series about disgraced lawyer Andrew Fraser.
Starts: August/September
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