The Daily Telegraph reports
Mel Gibson's new film Get The Gringo won't be hitting theatres, at least not in the US.
Screen Rant reports the troubled actor will try releasing the movie through a new distribution model - Video On Demand.
The first trailer for the action/comedy has hit the net and shows Gibson back in Lethal Weapon-mode.
Get The Gringo follows a career criminal (Gibson) who is nabbed by Mexican authorities and placed in a tough prison where he learns to survive with the help of a nine-year-old boy.
Given the several controversies surrounding Gibson, his box-office draw has taken a big blow.
His last starring role was in Jodie Foster's The Beaver which bombed. It cost $US21m but grossed only $US1.1m worldwide.
VoD may be a savvy move for the struggling star. From first-time director Adrian Grunberg and costing $US20m, Gibson still has enough fans for the film to make its money back digitally.
Get The Gringo could still be released theatrically in Australia and in other international territories.